America’s foremost luxury jewelry brand, David Yurman, celebrates the company’s hometown, New York City with the expansion of its Spring 2021 campaign, “My New York,”. With Joan Smalls and Taylor Hill as the faces of the campaign, the initiative explores the true heart and soul of New York City as NYC is in their DNA, fueling the brand and inspiring many collections.
Joan Smalls (right) and Taylor Hill (left)
Lexington E/W Barrel Pendant with Black Onyx and Pavé Diamonds, $750
Lexington Chain in 18K Yellow Gold, $8,650
Lexington Chain Bracelet with Diamonds, $1,200
Lexington Short Drop Earrings in 18K Yellow Gold with Black Onyx and Diamonds, $2,250
Lexington Chandelier Drop Earrings with Diamonds, $2,650
David Yurman is exploring wholeness, inclusivity and hope through the symbolism of the circle in the new Elements Collection.
DY Elements® Ring in 18K Yellow Gold with Marra Momba Tiger’s Eye and Pavé Yellow Sapphires, $4,000
DY Elements® Bracelet in 18K Yellow Gold with Malachite and Pavé Diamonds, $4,000
DY Elements® Disc Pendant in 18K Yellow Gold with Pavé Diamonds, $8,500
DY Elements® Triple Drop Earrings in 18K Yellow Gold with Turquoise, $4,500
The Sculpted Cable Collection was inspired by the Art Deco accents of iconic New York City architecture and transforms the brands signature cable design elements from their original helix shape, into a modern and bold carved form.
Sculpted Cable Cuff Bracelet with Pavé Diamonds, $4,900
Sculpted Cable Hoop Earrings with 18K Yellow Gold, 2.5″, $1,600
Sculpted Cable Stud Earring in 18K Gold, $1,000
Sculpted Cable Pinky Ring in Rose 18K Gold, $2,000
In celebration of “My New York” campaign launch, David Yurman has transformed its 57th Street store window displays to depict a New York City skyline.
