Your lips won’t know what hit them, from fabulous lipstick shades to bold wine. Confidence looks good on you. It’s about knowing yourself, expressing yourself and loving yourself. It’s been said the simple act of gazing into a mirror for 10 minutes a day can help increase confidence and self-awareness. The partnership of Bodacious x Shiseido draws inspiration from the bold act of swiping on lipstick in the mirror, seeking to inspire Canadians to love themselves fiercely and unapologetically. The collaboration features the winner of Canada’s Drag Race, Priyanka, helping this vision come to life.
With this industry-first collaboration, a Shiseido lipstick will be offered with a purchase of Bodacious wine at participating BC Liquor stores (May 1 – June 4), LCBO locations (May 22 – June 18), and other provinces across the country.
A national contest is now open to June 30 for a chance to win numerous beauty kits, gift cards, and more. Check out www.shiseido.com/ca/en/bodacious/ for tips on creating a Bodacious look, more about the contest, and a peek BTS from Priyanka’s day on set for the video shoot.
Bodacious Smooth Red, $10.95
Shiseido ModernMatte Powder Lipstick in “Hyper Red”, $35
