YSL’s new masculine fragrance, MYSLF is more than a fragrance, it’s a statement in scent. A vision of modern masculinity matching flowers and woods that the perfumers themselves define as a strong aesthetic, poetic stance.
Yves Saint Laurent Beauty is proud to present its new fragrance ambassador, Austin Butler. No one could embody the new fragrance more genuinely. No one could be a more compelling voice for YSL’s statement of modern masculinity, sharing the values and vision of the brand.

MYSLF’s ambassador, Austin Butler
MYSLF is the first YSL BEAUTY woody floral for a contrasted trail of modernity in a men’s fragrance. At first, a fresh & vibrant accord made of bergamot heart from Calabria and vert de bergamot. At heart, a raw & beating orange blossom absolute heart from Tunisia crafted for YSL beauty. At last, a sensual & textured woods accord made of Indonesian patchouli heart and Ambrofix™. The resulting composition is MYSLF: a fine-tuned, superbly balanced scent that twists the woody fragrance family with flowers. A fragrance that is both utterly approachable and strikingly original.

MYSLF EAU DE PARFUM, 10ml | $43, 40ml | $90, 60ml | $135, 100ml |$175, 150ml refill | $150
