Zendaya Joins On in Paris to Experience LightSpray™

by Iris

With the Olympics in full swing, Swiss sportswear brand On adds to the excitement by sharing that Zendaya recently visited On Labs Paris—an innovative hub showcasing the brand’s unique advancements, including the groundbreaking LightSpray™.

 

 

This visit to On Labs Paris follows the announcement of the multi-year collaboration between On and Zendaya, which aims to drive meaningful conversations around movement and well-being.

Earlier this month, On unveiled the LightSpray™, a groundbreaking innovation to redefine running shoes. Uniting robotics and materials innovation, this unique process cuts a decades-old, multi-part process into a three-minute, minimal-waste step. This creates the lightest elite-level shoe ever made. Cutting CO₂ emissions by 75% compared to their other racing shoes. This High-Performance Upper technology brings a fresh, innovative perspective to athletic fashion. The LightSpray™ upper, with its sleek, ultra-thin design, combines unparalleled support with a seamless, lace-free silhouette that weighs in at 170g. Just as On CloudTec reimagined midsoles, the LightSpray™ is poised to make waves in the world of fashion-forward performance shoes, merging style and substance in a revolutionary, innovative and functional way.

LightSpray™ running shoes will be available in Fall/Winter 2024, USD$330

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