Calgary-based womenswear brand, SophieGrace is doing Boxing Day a bit differently this year. Instead of a typical site-wide discount to move excess inventory, the sustainably-minded brand is encouraging customers to shop more mindfully and cohesively by offering every style in its capsule collection (15 pieces total) for a collective price of $1,999 – a savings of more than $600!
This promotion will run from December 26 to 31, the price will increase after that. Customers can choose one colour – either black or ivory – for each style. There are no substitutions or doubling up on styles and the M(ask) Me masks are not included in this promo.
For the whole month of December, SophieGrace will be donating 10% off all sales to momentum.org in support of microloans for female entrepreneurs.
The Emma vest dress, $275
The Ashley dress in velvet, $195
The Ashley dress, $175
The Audrey bottom, $180
The Dorothy pencil skirt, $150
The Fiona cardigan, $150
The Gloria dress tee, $120
The Katherine trousers, $180
The Michelle tank, $150
The Peggy sweater, $140
The Rosa short sleeve, $150
The Ruth long sleeve, $150
The Shonda blazer, 275
The Violet blazer, $250
The Zaha dress, $175
