CHANEL’s First Colour Scanner

by Iris

CHANEL presents Lipscanner, the new generation make-up app for lips. This original colour scanner developed 100% in-house enables you to instantaneously find the CHANEL lipstick that matches your desires, based on the shades and visuals that inspire you.

 

In just two clicks, Lipscanner recognizes the selected colour, suggests CHANEL’s interpretation from the House’s product catalogue and allows you to instantaneously try it on your lips with the virtual make-up app.

 

 

 

 

 

Based on a photo taken with the app or chosen from your album, Lipscanner selects precisely the desired colour using the “Colour Picking” feature, so that the algorithm can analyze the shade to the nearest pixel, establish links with each product in the CHANEL lip category, isolate and propose the closest shade in two or three finishes (matte, satin, glossy).

 

The app’s “Virtual Try On” feature allows you to test the identified CHANEL make-up product on your lips, giving you the perfect opportunity to take a selfie to keep or share. Going beyond a simple virtual make-up experience, Lipscanner offers the possibility of transforming the test into reality by proposing a link to your desired shade on chanel.com.

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