Charmed by the cinema, Creative Director Alessandro Michele explores the power of storytelling with his latest campaign for his Exquisite Gucci collection. Alessandro Michele takes inspiration from filmmaker Stanley Kubrick, populating his work with the Exquisite Gucci designs. The result is a cinematography of the present, a score of stories that reflect the metamorphic ability of each individual.
“I’ve always been charmed by cinema. For its power to tell stories that can probe human adventure and its drift,” begin Alessandro Michele’s notes on the new Exquisite Gucci campaign, which draws inspiration from a series of iconic films by the late, celebrated sculptor of genres, Stanley Kubrick. Scenes are revisited by the Creative Director and reinhabited by looks from his latest collection for the House, paying homage to the past through imaginative infusions of the present. “I’ve always imagined my collections as films able to convey a cinematography of the present: a score of stories, eclectic and dissonant, that can sacralize the human and its metamorphic ability.”
