Burberry’s Winter 2024 Childrenswear campaign captures the essence of childhood adventure, bringing the beauty of the Oxfordshire countryside into every piece. Photographed by Rosie Marks, the collection focuses on cozy knitwear, perfect for the colder months. Think cardigans, jumpers, and wool dresses adorned with wildlife-inspired motifs, making them as stylish as they are comfortable.
This season, Burberry’s iconic British heritage takes center stage, with familiar birds like ducks and swans appearing on graphic T-shirts and accessories. A playful new “duckstooth” print, along with colorful checks, adds a fresh twist to classic designs.
The campaign also highlights Burberry Classics, reimagined for the younger crowd. Signature house elements, like the Burberry Check—updated in sand and lichen hues—are crafted into everyday styles for both boys and girls. The timeless Equestrian Knight Design is featured in embroidery and nostalgic appliqués, blending the brand’s storied past with modern flair.
Check Cotton Shirt Dress, $680
Reversible Check Cotton Blend Jacket, $970
Wool Cashmere Coat, $1,790
Duck Wool Cotton Zip Hoodie, $920; Wool Cotton Jogging Pants, $610
Duck Wool Scarf, $610
Duckstooth Wool Scarf, $370
Duck Wool Cashmere Blend Two-Piece Gift Set, $810
