As 2024 heralds the Chinese Year of the Dragon, Swiss independent brand GENUS unveils not just one, but an entire family of Dragons, rich in colors and materials, offering a myriad of mesmerizing combinations.
Price varies according to the choice of case, 18K Gold | CHF 174,400 (Excluding VAT)
Conceived, developed, and assembled in its Geneva workshop, the GENUS DRAGON is the world’s first and only watch to feature an articulated dragon expressing the passage of time. In this unique creation, the indicators for the tens-of-minutes transform into the mythical creature, exemplifying the caliber’s innate capacity for evolution and adaptability.
The GENUS DRAGONS range offers a vast array of variations, appealing to a clientele as diverse as their cultural backgrounds and their fascination with this legendary creature. In this spirit, each piece can be personalized, allowing the future owner to leave their mark through choices in aesthetics and finishes, from bespoke engraving to special color schemes and gem-setting…
The GENUS DRAGON watch sets in motion a serpent with chiselled scales, the fusion of precious sculpture and mechanical architecture. In this work of kinetic horology, the dragon weaves its way through time, its head indicating the tens-of-minutes that pass in each hour.
Savoir-faire of the GENUS DRAGON
Not merely as decoration, but fulfilling a key role in telling time, the dragons’ body is sculpted from 18K gold. They are in constant motion, ‘alive’ courtesy of the genera – GENUS’s invention of free-moving elements to indicate the tens-of-minutes – that, in this particular iteration, take the form of a dragon’s body. Here, eleven hand-sculpted, hand-decorated and hand-engraved segments glide along the trajectory of an analemma, the singular hallmark of a GENUS timepiece.
