A new twist to the FENDI rooftop performances celebrating the power of self-expression with Alton Mason and his Peekaboo bag.
Known as one of modelling’s most famous faces, Alton Mason explores his inner soul, enjoying his most powerful passion: his unique talent for dance. Each gesture radiating with his natural sense of positivity, Alton’s motions intertwine with those of Mia Kong, Chinese creative talent, taking them up to the groovy rooftop of the Museum Garage. It is a tribute to fearless freedom of expression across the world and the extraordinary energy of the iconic FENDI Peekaboo bag.
With the vibrant tones of Alton and Mia’s FENDI garments matching the unique energy of the Peekaboo, THE FENDI POWER links the FENDI Roman DNA and its legacy of rooftop performances at Palazzo Della Civilta Italiana — encompassing everything from music to graffiti — with a global family of fearless artistry.
From Rome to Miami, runway to rooftop, the energy of self-expression is the true FENDI power.
